
Word tracks, once a standard in the F&I industry, may be falling by the wayside, and for good reason, according to a recent survey and F&I experts.
In an Automotive News-DealerRater survey of 2,913 recent car buyers from July 10-12, three-quarters of respondents said that both the salesperson and F&I manager tailored the presentation to the respondent's circumstances rather than sticking to a script.